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Thursday, November 25, 2010

Say bye-bye to dehydrated skin Q&A on fall skincare strategy


The fall season is close-at-hand. Beauty-maniacs should take extra care to skin as it is going to be exposed to crisp air and harmful UV rays.

Q: What kind of skin trouble is often seen in the fall?
A: Dehydration absolutely. Skin’s natural moisture barrier has been deteriorated by the fierce sun shine during summer. More terribly, moisture loss becomes more rampantly as temperature and humidity drop. As a result, skin may suffer from acute dehydration.

Q: Why water is important to skin?
A: Skin will appear as dull, lifeless and rough when it is lack of moisture. In severer case, skin may chap and peel off. Dehydration also leads to poor absorption of skincare and undesirable makeup finish. Prolonged lack of moisture may give rise to the signs of pre-mature aging, such as fine lines, dry lines, sagging etc.



Q: How to fend off dehydrated skin?
A: To quench skin’s thirst, we have to irrigate the corneum from inside out. Ceramide is often adopted as the key ingredient of skincare nowadays. It works to establish a moisture-binding barrier for long-lasting effects. Ceramide also protects skin from environmental aggressors, such as weather change, UV rays, dust etc. Skin resumes its healthy look!

Hisamitsu Lifecella Ceramide Essence Mask, the best-selling mask made and imported from Japan, is not only an ideal emergency measure for dehydrated skin, but also an exceptional routine care as it creates an upgraded hydrating effect with the combination of Ceramide and NMF. The former creates an under-derm reservoir that keeps your skin moist all day long, while the later enables an instant result. Long for supple and dewy skin during the dry seasons? Hisamitsu Lifecella Ceramide Essence Mask is the one and only solution!

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